REVIEW | This is The End (2013)



In the outrageous apocalyptic comedy This is The End, Hollywood celebrities playing fictionalized roles of themselves experience the end of the world.

Canadian Jay Baruchel arrives in LA to meet up with longtime best friend, Seth Rogen, for some quality bromance time together. To Jay's dismay, Seth takes him to his close friend James Franco's housewarming party to meet up with Seth's Hollywood fiends, all of whom Jay despises.

While the celebs are partying away, a great catastrophe suddenly takes place. Blue lights start beaming people up in heaven and it's all fire and brimstone everywhere. Turns out, Jay's interpretation of the biblical apocalypse has finally come true, and we see which Hollywood celebrities ain't fit for eternal salvation. Jay and Seth, then, get stuck with James Franco, Jonah Hill, Danny McBride, Craig Robinson in Franco's home, trying their chances for survival—and salvation.



Directed by Seth Rogen and Evan Goldberg (Superbad, Pineapple Express), This is The End doesn't take itself seriously. Crazy, unique, oftentimes hilarious, clearly the guys had fun making the movie. What makes it more fun is that these comedic actors are playing themselves with self-deprecating humor. The film's humor is cleverly crafted that even Bible-thumping peeps won't get offended by its adaptation of the Book of Revelations. The joke is not on the apocalypse, anyway, but on these Hollywood personalities and their self-mockery.



Sometimes the movie borders on cheesy humor, but it  saves itself most of the time. Right before it dips dangerously into pure corny territory, it manages to rise up and make you laugh. The amusement comes from listening to the guys blabber and bicker and suffer cabin fever together. And it's a riot when the Beast of the Apocalypse reveals itself.

This is The End succeeds at being funny. It has got the right amount of gross, obscenity, wit and slapstick. An oddball, nutty, silly flick that manages to truly entertain.

3 out of 5 stars


Opens on September 11, 2013 exclusively at Ayala Malls Cinemas nationwide. Rated R-16 Without Cuts.

Photo credits: Columbia Pictures






Comments